Traditionally right after Christmas people start to plan their vacation, so January is by far the most important month for this industry. Order value in January 2019 grew by +21% YOY. According to this trend, we expect an even higher OV for January 2020! Learn helpful facts to better plan your successful campaigns now!
Uniqodo can help reduce over-discounting that can be quite common in the affiliate space. If you already use or are considering the use of promo codes, it’s important before setup to have strategies in place to prevent code misuse. Avoid falling into the trap of giving out discounts that lower...
The Tradedoubler team joined RevLifter as they hosted their very first event focusing on how to personalise deals and incentives during the peak period.
Recent Google study reveals that publishers might lose >50% of revenue if Google disabled access to cookies. Advertisers should move to 1st party tracking now!
In 2018 Single’s Day fully arrived in Europe! OV increased by 58% YOY, during Cyber Week by 23%. Learn helpful facts to better plan your successful campaigns!
Our Home & Garden Trend Report 1/2019 revealed an increase in OV of 39% YOY, impressive growth of 108% in the German market and Coupons extending their lead
Our Computer & Electronics Trend Report 1/2019 identified an average growth in OV of 30% YOY by active program and increasing importance of price comparison sites.
At Tradedoubler we have put together a vision for a new generation of affiliate marketing based on an Open Platform concept and the usage of Blockchain technology.
Interesting Shopping & Retail facts from the first half of 2019: Substantial increase in Sales and CR, interesting development of the Polish market
Interesting Health & Beauty facts from the first half of 2019: Stable growth, massive increase in mobile sales and interesting development of the UK market