In the middle of macroeconomic headwinds, affiliate marketing for apps is a fast-growing opportunity for advertisers and publishers looking to adapt to increased consumer spend in apps. The benefits of promoting apps through affiliate marketing are undeniable: it is cost-effective, speeds-up app discovery, and increases user retention in apps.
We interviewed our UK Publisher Get My Slice to find out some insights and fun facts about the company, as well as their future in affiliate marketing.
Recently, Lukasz Szymula was elected for the 3rd time as a member of the Supervisory Board of the Polish Chamber of eCommerce. Due to this joyful event, we interviewed Lukasz about his responsibilities within the supervisory board, his vision for Tradedoubler and how to do business in Poland and CEE.
Welcome to Tradedoublers newest team member and returner, James Maley, Head of Partnerships. James will take on network and publisher partnerships, supporting sales and client services.
Read our chat with Rachael from Top Benefit Schemes about their story and core business values, insights on their collaboration with Trumf, potential industry trends any many more!
We talked with Tsehai about all things Ippies: from their relationship with Tradedoubler to their biggest benefits for an advertiser, upcoming promotions, and more.
Read our chat with Francesco from Bantoa about the benefits they have to offer, their future, insights on their collaboration with Tradedoubler any many more!
Last week Matthias was a guest at "The Marketing Transformation Podcast" to discuss all topics around Tradedoubler, affiliate marketing in general, and the state of affiliate marketing.
Claudia Batschi-Rota, Country Manager DACH at Tradedoubler, attended the CWC Digital Breakfast last week. Talking about learnings from our COVID everyday life as well as business models of affiliate partners, which are currently very well suited to push promotions out of the crisis.
Read our chat with Finder UK about their core values, exciting plans coming up, fun facts, and more!