The app opportunity in affiliate marketing

In the middle of macroeconomic headwinds, affiliate marketing for apps is a fast-growing opportunity for advertisers and publishers looking to adapt to increased consumer spend in apps. The benefits of promoting apps through affiliate marketing are undeniable: it is cost-effective, speeds-up app discovery, and increases user retention in apps.


Łukasz Szymula on eCommerce in Poland

Recently, Lukasz Szymula was elected for the 3rd time as a member of the Supervisory Board of the Polish Chamber of eCommerce. Due to this joyful event, we interviewed Lukasz about his responsibilities within the supervisory board, his vision for Tradedoubler and how to do business in Poland and CEE.

Meet the Team: James Maley

Welcome to Tradedoublers newest team member and returner, James Maley, Head of Partnerships. James will take on network and publisher partnerships, supporting sales and client services.

Publisher Spotlight: Ippies

We talked with Tsehai about all things Ippies: from their relationship with Tradedoubler to their biggest benefits for an advertiser, upcoming promotions, and more.

Publisher Spotlight: Bantoa

Read our chat with Francesco from Bantoa about the benefits they have to offer, their future, insights on their collaboration with Tradedoubler any many more!