Influencer Marketing allows you to target the user at every touchpoint of the user journey. Learn now how to leverage it correctly and improve your results!
In 2023, Google laid out its roadmap for phasing out third-party cookies. The planned approach is a testing period at the start of 2024. Find out now why you don't have to worry about it!
It’s time to get ready for Valentine’s Day! To ensure you can offer consumers what they expect, we conducted a survey with approximately 500 individuals and summarised the findings into valuable tips.
Do you want to manage your affiliate program on your own? Tradedoubler PVN is a private network with helpful tools and technologies to expand your business in 2024.
Find out more about the travel industry development, travel planning with AI, set-jetting, destination dupes and which destinations will be particularly popular in 2024.
Do you want to successfully draw attention to your travel offers? Then you should focus on influencer marketing with travel influencers. Learn what is behind it now!
Do you want to focus on the day job and not on GDPR? Then you should check out our latest news, where The Compliance Engineers guide you through the fundamentals of User Privacy!
We took a closer look at the performance during Black Friday and Cyber Monday from our network and summarised the highlights in our Black Friday Highlights 2023.
Influencer Marketing Trend 2024: CPC Campaigns Get ready for 2024 with Influencer Marketing now! It’s crucial for brands to keep up with the latest trends to successfully perform influencer marketing campaigns. The trend for 2024 will be CPC campaigns, and it’s essential for you to understand why. Why CPC Campaigns...
As the affiliate industry grapples with the changes introduced by GA4, Tradedoubler provides insights, transparency and solutions to navigate the evolving landscape - concluding GA4 is not a tool which can, or should, be used to validate affiliate specific transactions.