Publisher Spotlight: Bantoa
Read our chat with Francesco from Bantoa about the benefits they have to offer, their future, insights on their collaboration with Tradedoubler any many more!
First party tracking in performance marketing
Nick Morris, VP Engineering at Tradedoubler, writes about the importance of first party tracking in performance marketing and Tradedoubler's solutions to help advertisers upgrade their integrations.
Know-How Guide #3: Performance Influencer
Get yourself the Tradedoubler Performance Boost! In the third issue of our Know-How Guide, we introduce you to the Influencers and provide you with some interesting facts and tips around the topic.
Know-How Guide #2: Performance Display Sector
Get yourself the Tradedoubler Performance Boost! In the second issue of our Know-How Guide, we introduce you to the Performance Display Sector and provide you with some interesting facts and tips around the topic.
Know-How Guide #1: Premium Content
Get yourself the Tradedoubler Performance Boost! In the first issue of our Know-How Guide, we introduce you to Premium Content and provide you with some interesting facts and tips around the topic.
Google Shopping opening-up
Google is rolling out a big change in its shopping section. With the change, the Google Shopping tab results will consist primarily of free product listings. Find out more about the change, its implications on advertisers, and what you can do.
Affiliate marketing trends 2020
Find out what key Tradedoubler spokespersons consider as the key trends in affiliate and performance marketing for 2020!
Introducing Envolve Technology
We took some time out to have a chat with an old friend of ours, Dan Harding, this week. He tells us about his new company, Envolve, and the great work they are doing within the AI chat space. Take a peak below: Dan, how about an introduction? Hi,...
How to grow your business in South Eastern Europe
Interview with Artur Michalak, Client Development Director Poland & CEE and responsible for growing Tradedoubler’s business also in the region south of Poland.
Publishers risk to lose half of their revenue!
Recent Google study reveals that publishers might lose >50% of revenue if Google disabled access to cookies. Advertisers should move to 1st party tracking now!