While in the marketing space you might hear a lot about millennial shopping behaviour, we take a step forward and look at the next rising generation of consumers: Generation Z. It is essential for businesses to understand the new generation of consumers, that is commanding a remarkable $143 billion in buying power.
The COVID-19 pandemic has resulted in national lockdowns, travel restrictions, and customers rather saving than spending their money. These times are challenging; however, they can be mastered. If you want to succeed online, you need to understand promotion codes. We are excited to bring new knowledge to our audience through our interview with our expert of this edition.
Inclusion and fair representation are important for all industries. In any industry, diversity is about the variety of people that work and contribute to its development. While diversity itself has many dimensions, we will today look at the first: the gender.
In this issue, we have a chat with Colin Carter from Weather2Travel to discuss the changing face of travel, implications for business and leisure travel and how every single on of us can support the industry during these challenging times.
Our #IndustryChats format will consult experts from our partnerships to provide you with relevant news from different industries, share best practices and support our partners during this time. Let us introduce to you Chris Russel from Bravo Savings Network. We have discussed the need for sustainability, why we need a change now and how sustainable actions will benefit your business in the long run.