London, 12 April 2016 – Leading performance marketing company, Tradedoubler has launched the business accelerator programme TD Ventures to invest in and accelerate the growth of European startup businesses. A €5 million fund is available to invest into digital companies in exchange for equity.
Tradedoubler is looking to invest in companies that can work with its existing business — such as publishers that are developing new business models — companies that complement its existing business and those that are pioneering new digital technologies. TD Ventures will invest up to €500,000 in a single company.
The programme is open to both early stage and venture-backed technology startups with a vision for innovation in the online marketing sector. TD Ventures provides participating companies with investment capital, mentoring from notable performance marketing business leaders and access to Tradedoubler’s worldwide network of over 180,000 publishers and 2,000 brands.
Matthias Stadelmeyer, CEO, Tradedoubler commented: “By establishing TD Ventures, we are continuing to build on our heritage of technology innovation, working with young businesses to accelerate growth and shape the future of our sector with this unique programme.”
Companies can apply on the Tradedoubler website with a brief description of their business and 200 words explaining why their company should be considered for the programme.
Applications will be reviewed by the TD Ventures investment panel, which is headed up Tradedoubler’s Chairman, Pascal Chevalier and Matthias Stadelmeyer, CEO. Pascal is a digital entrepreneur with a history of running and investing in successful online businesses. Matthias has been CEO of Tradedoubler for two years and has an unrivalled understanding of the digital marketing and e-commerce sector across Europe. Other members of the investment panel include Erik Siekmann, Founder and CEO, Digital Forward GmbH and board member at Tradedoubler; Jeff Johnston, CSO, Tradedoubler; and Dan Cohen, Regional Director, UK & Ireland, Tradedoubler.
ENDS
For further information, please contact:
Matthias Stadelmeyer
CEO of Tradedoubler
Tel: +49 (0)89 2158 72 290
matthias.stadelmeyer@tradedoubler.com
About Tradedoubler
Tradedoubler is an international leader in performance-based digital marketing and technology. Founded in Sweden in 1999, Tradedoubler pioneered affiliate marketing in Europe and remains the most successful pan-European performance marketing company, combining strategic international insight with detailed in-country expertise. It helps 2,000 advertisers achieve their business goals through its high quality network of 140,000 publishers and was the first to offer an integrated e- and m-commerce offering to help advertisers extend their online programmes to users on mobile devices.
Tradedoubler is committed to close collaboration with each customer, helping them to generate revenue and succeed on a national and international scale. Among Tradedoubler’s advertisers are American Express, ClubMed, Disney, Expedia and CDON. The share is listed on Nasdaq OMX on the Stockholm Exchange.
More information can be found on www.tradedoubler.com