Jak mierzyć efekty kampanii na Instagramie? Coraz więcej firm, z roku na rok, decyduje się na współpracę z influencerami, traktując te działania jako istotny kanał promocji i dotarcia do nowych klientów. Marki i sklepy decydujące się na kampanię na kanałach influencerów stają przed wyzwaniem właściwego pomiaru tych działań i oceny...
Publisher Spotlight: Finder UK We caught up with Tony May to discuss all things Finder, have a read today! Can you briefly introduce yourself? Hi, my name is Tony and I’m a Performance Manager at Finder UK. I’ve been in the affiliate marketing industry for around five years, working...
Publisher Spotlight: JvWeb Bernard Rafael from JvWeb talks about the company, benefits for the advertisers, and their future in the affiliate market. Have a read today! Can you briefly introduce yourself? My name is Bernard Rafael, After working in the pharmaceutical industry, I moved to France 15 years ago and settled in...
Know-How Guide #2: Performance Display Sector Know-How Guide Get yourself the Tradedoubler Performance Boost! With the first issue covering Premium Content, we now take a look at the Performance Display Sector. Performance Display Well-known affiliate marketing models such as price comparison or cashback and loyalty sites appeal to...
Know-How Guide #1: Premium Content What is the Know-How Guide? Tradedoubler supports the growth of advertisers and publishers through performance marketing services and technology solutions. In addition to new technology that we develop for our clients, we are also a platform provider and incubator for new and innovative partner...
Google Shopping opening-up This week, Google rolls out a big change in the Shopping section, first out being the home market USA. The move comes amid the coronavirus crisis. With the change, the Google Shopping tab results will consist primarily of free product listings. The rollout will start this...
Miliard złotych obrotu sklepów online w Programie PAYBACK, dzięki współpracy z Tradedoubler Prawie 10–letnia współpraca PAYBACK z czołową na polskim rynku siecią Tradedoubler zaowocowała ponad miliardem złotych obrotu wygenerowanego dla dziesiątek sklepów online. Wszystko dzięki technologii afiliacyjnej, motywującej do rozpoczynania zakupów na stronie bądź w aplikacji mobilnej Programu, za które...
Publisher Spotlight: Widilo We caught up with Sabrina to discuss all things Widilo, have a read today! Can you briefly introduce yourself? My name is Sabrina, I’m Head of Global accounts. I’ve been working for Widilo for a year and a half now and more generally have been in the...
Publisher Spotlight: Goodie Sylwia Bilińska-Jaroszczak – Head of Business Development in Millennium Goodie – the company, which established the goodie shopping platform, talks about ideas for business in the FinTech sector and why cashback has a great future in Poland. How did goodie start? Faced with market development and the...
Home & Garden Trend Report for 2019 Across Europe, we saw impressive growth in the Home & Garden industry during 2019. The order value increased by 71% YOY, whilst the number of sales grew by 98% YOY! Mobile Sales took a share of 34% of the total number of...