Home & Garden Trend Report for 2019 Across Europe, we saw impressive growth in the Home & Garden industry during 2019. The order value increased by 71% YOY, whilst the number of sales grew by 98% YOY! Mobile Sales took a share of 34% of the total number of...
Shopping & Retail Trend Report for 2019 Across Europe, we saw stable growth in the Shopping & Retail industry during 2019. The order value increased by 4% YOY. We saw a peak in the order value during November (Cyber Weekend) and December (Holiday Shopping). The number of...
Aktualizacja Tradedoubler: Covid-19 Kryzys koronaawirusowy przybiera codziennie nowe formy, a Tradedoubler monitoruje sytuację w każdym kraju. Biorąc pod uwagę obecną sytuację i zalecenia z różnych krajów, większość naszych pracowników pracuje w domu. Zapewnia to nasz społeczny obowiązek powstrzymania rozprzestrzeniania się wirusa i ochrony zdrowia naszych pracowników. Co to...
Health & Beauty Trend Report for 2019 In 2019 we saw great growth in the Health & Beauty order value of 32% YOY! The number of sales grew by a remarkable 31% YOY and Mobile Sales took a share of 44% of all sales. The average order value across all...
Computer & Electronics Trend Report for 2019 During 2019 we saw a slight growth in the Computer & Electronics industry. The order value increased by 2% and number of sales by 11% within 2019. Taking a look at the seasonality of the order value, we saw a small peak...
Record numbers on Valentine’s Day 2020! Valentine’s Day 2020 was extremely successful for Tradedoubler! Throughout the week of Valentine’s Day (10th – 14th of February), we saw a growth in order value of 30% YOY, the number of sales even increased by 41% YOY! Interesting fact: The Smartphone AOV grew by...
Travel Trend Report for January 2020 As expected and seen in previous Blogposts about the seasonality of the travel order value, the highest peak was noticed in January. Interestingly, the trend of the curve of the order value in 2019 is quite similar to 2018, even though a steady...
Chrome 80 – new cookie management On the 4th of February, Google will release Chrome 80. This will culminate a number of changes to how Cookies are managed that have been phased in over the past few months. For publishers, advertisers and affiliate networks this has centered around a...
Affiliate Marketing Trends 2020 Matthias Stadelmeyer, CEO Tradedoubler In 2019 we already saw a very exciting development of affiliate marketing not only in the business directly, but as well in the number of new topics that are linked to affiliate marketing. 2020 has the potential for some of...
