Be prepared for Black Friday

Black Friday, the most important day in eCommerce, takes place on 24 November. Be prepared in the best possible way and use the fantastic placement opportunities from our publishers!


Google Analytics 4

With Google forcing marketers to Google Analytics 4, we have been running experiments with GA4. Read now what has changed and its impact on revenue reporting.

Technology Updates: Advertisers

We are continuously developing our technology offers. Here you will find an overview of all new features, tools, and technical updates for our Advertisers!

Generation Z

Generation Z: What you need to know about their shopping behaviour Young, informed, critical – That’s Generation Z! We show you what you need to know about Gen Z, their shopping behaviour, and how to use this knowledge for your marketing strategy. Generation Z in a nutshell Generation Z follows...

The Performance Group

Your Omnichannel Marketing with The Performance Group by Tradedoubler! Learn more about the smart Performance Marketing solutions now!