Remarketing affiliates are those who use email campaigns to reach users who have engaged with a website or added items to their shopping cart and left without buying. Usually, they include a discount to incentivise these users to complete the purchase.
PPC affiliates are those who use paid advertising to promote their merchants’ brands and products. They invest their own time and money upfront, in order to buy traffic that they hope will convert, so that they can be rewarded with their affiliate commissions.
Black Friday is one of the best periods for merchants to maximise their profits by leveraging the affiliate partnerships. This year, everyone agrees that Black Friday will start earlier and will last longer, as it will be dominated by online shopping. Whether you are an affiliate marketing connoisseur or just exploring affiliate avenues, we hope that our Affiliate Marketing Guide for Black Friday will be a useful resource to prepare for the most lucrative time of the year.
CSS partners provide you with an array of different resources, especially for a company that wants to attract new customers or increase their traffic on Shopping Ads.
Cashback is changing the way customers engage with businesses, driving incremental sales via their vast user bases to your store, and creating customers that will come back, time and time again.
We shortly introduce you to the topic of voucher codes, the impact they can have and how they are distributed.