What happens when 150 European growth companies sit down with the continent’s most active investors? At the European Midcap Event, we had the chance to find out– our CFO, Viktor Wågström, represented Tradedoubler at the prestigious European Midcap Event 2025 in Paris on September 30 and October 1. The event provided a unique platform for investors to engage directly with listed companies and gain firsthand insights into Tradedoubler’s growth trajectory and strategic initiatives.
Highlights from the European Midcap Event
The European Midcap Event is renowned for its structured One-to-One, One-to-Few, and Group Meetings, enabling investors to have direct, in-depth discussions with company executives. These tailored meetings provide insights into business models, growth strategies, and market expansion plans.
“It is always rewarding to connect directly with investors - sharing what makes our business model unique and getting their valuable perspectives in return”, states Viktor Wågström, CFO at Tradedoubler.
For investors, the event offered an unparalleled opportunity to:
Gain a deeper understanding of Tradedoubler’s business model and its unique value proposition for Brands
Enhance clarity on Tradedoubler’s strategic priorities
Ask questions directly to management
Form meaningful connections with a leading global Partner Marketing network
Why Invest in Tradedoubler?
Investors seeking exposure to the digital marketing sector will find Tradedoubler an attractive proposition. Our resilient business model, diverse offerings, and commitment to innovation position us for sustainable growth.
A Compelling Business Model on a Growing Market
Tradedoubler is a key player in Affiliate / Partner Marketing operating a particularly attractive business model based on:
An advanced technology platform serving as a marketplace between Brands and Publishers
A strong and established network of Brands and Publishers
A performance-based remuneration model that creates win-win outcomes for Brands and Publishers alike
A strategic position in two fast-growing markets: Partner Marketing, and especially Influencer Marketing
o Partner Marketing is expected to grow by 10% between 2025 and 2029
o Influencer Marketing is expected to grow by 26% on the same period.
Together, these elements form a scalable business model with high barriers to entry and strong growth potential.
Building on this foundation, Tradedoubler’s growth strategy focuses on:
Gaining market share in existing markets – strengthening our position in European markets
Geographic expansion – entering new regions to diversify revenue streams
Diversifying client relationships – expanding our client base across industries to mitigate risks and fuel growth
Tradedoubler's Financial Highlights
Tradedoubler continues to demonstrate strong financial and momentum, with robust Q2 results underscoring the company’s strategic and operational achievements:
Q2 2025 revenue increased by 11% (15% adjusted for currency impact) at SEK 532 M
Gross profit rose by 9% (13% adjusted for currency impact) at SEK 118 million,
EBITDA increased to SEK 20 million (SEK 22M excluding currency impact), with a 18% margin (vs 14% in Q2 2024)
Positive cash flow generation of €17 million, confirming the ongoing positive trend from previous quarters
Tradedoubler targets a 10% revenue growth and a 25% EBITDA margin
Interested investors can find more information about Tradedoubler - including financial results & reports, share price & shareholders, and more - on our investors page.
Looking Ahead
We extend our sincere thanks to the organizers of the European Midcap Event 2025 for hosting such an insightful event. Thank you to all our meeting partners for taking the time to meet us.
It was a fantastic opportunity to connect with investors, share our strategic vision, and showcase our growth momentum. The conversations in Paris confirmed strong confidence in our direction. With bold plans for the months ahead, we are accelerating our trajectory of growth by strengthening our European footprint and expanding further into the US and LATAM. The launch of our US headquarters in Miami marks a key milestone, opening doors to new partnerships across North America while laying the groundwork for rapid progress in Latin America.
Together with our growing influencer marketing platform and global partner network, these initiatives will shape the next chapter of Tradedoubler’s journey: scaling innovation, capturing new markets, and establishing our leadership across three continents.