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TD ADAPT is our market-leading business intelligence tool that enables you to visualise your entire digital marketing activity or channel specific data and see what’s going on. By making sense of complex data it allows our clients to understand the online journeys of their customers and optimise their digital advertising spend across different channels and publisher business models.

User Journey Reporting gives full reporting of entire online customer journeys so that you can see which channels and sites are involved in delivering your KPIs.