News

Your affiliate marketing guide for Black Friday 2020

October 1, 2020

Black Friday is one of the best periods for merchants to maximise their profits by leveraging the affiliate partnerships. This year, everyone agrees that Black Friday will start earlier and will last longer, as it will be dominated by online shopping. Whether you are an affiliate marketing connoisseur or just exploring affiliate avenues, we hope that our Affiliate Marketing Guide for Black Friday will be a useful resource to prepare for the most lucrative time of the year.

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The app opportunity in affiliate marketing

September 24, 2020

In the middle of macroeconomic headwinds, affiliate marketing for apps is a fast-growing opportunity for advertisers and publishers looking to adapt to increased consumer spend in apps. The benefits of promoting apps through affiliate marketing are undeniable: it is cost-effective, speeds-up app discovery, and increases user retention in apps.

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Tradedoubler acquires the App Install business of Pocket Media

September 22, 2020

Tradedoubler has acquired the app install business line of Pocket Media, a mobile media network based in the Netherlands. Tradedoubler is adding this app install solution to complement its existing app business and address the increased demand from advertisers to cover the entire app user journey from install and engagement to conversion.

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Łukasz Szymula on eCommerce in Poland

September 15, 2020

Recently, Lukasz Szymula was elected for the 3rd time as a member of the Supervisory Board of the Polish Chamber of eCommerce. Due to this joyful event, we interviewed Lukasz about his responsibilities within the supervisory board, his vision for Tradedoubler and how to do business in Poland and CEE.

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Meet the Team: James Maley

August 20, 2020

Welcome to Tradedoublers newest team member and returner, James Maley, Head of Partnerships. James will take on network and publisher partnerships, supporting sales and client services.

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