Affiliate Easter: How to prepare for Easter

The festive Easter season is coming closer and closer. This means, you have to prepare your Easter campaign. But how can you make your marketing campaign successful between all the Easter promotions and discounts?

1. Know what your consumers want for Easter

Almost every industry offers special promotions in Spring – dating, fitness programs, short trips, spring fashion, environmental promotions, new electronics, diets, and more. As an advertiser and publisher, you can utilise these peaks wisely in your affiliate program at Easter. Therefore, focus on services and products that consumers are looking for during Spring.

2. Analysis is a must

If you have already gained experience in affiliate marketing, you have the great advantage of being able to analyse your past performance. Look at your performance from previous years at Easter – which sectors and offers have performed best? Then put your focus on that and benefit from your experience.

3. Know your USP

Your Unique Selling Proposition makes you individual. So, use it to stand out among all the competitors with a great deal. Because both advertisers and publishers can profit in the best possible way from the limited and exclusive Easter deals. As an advertiser, you will receive the highest sales via your affiliate program, and as a publisher, you will receive higher commissions than from ordinary products.

4. Open new doors

It is a challenge to catch the attention of your customers with new ideas at Easter, but that’s what is so important and should be the focus for brands. Otherwise, you will get lost among the Easter egg hunts, raffles, and Easter marketing banners and lose potential sales. So, find new and unique ideas for your marketing campaign.

5. Come first, serve first

As with other shopping events such as Black Friday, at Easter, it’s also: come first, serve first. So, get in touch with our experts before someone else benefits from reach, visibility, and traffic!

We will find your best partners for your Easter campaign! Get in touch with us now >>