Advertiser Spotlight: The Perfume Shop

The Perfume Shop has chosen Tradedoubler to be their exclusive partner for affiliate marketing. The program has started in December 2018 and we invite all publishers to join the programme.

The Perfume Shop is the UK’s largest specialist fragrance retailer with over 260 stores nationwide, selling all major designer fragrance brands, from classic to celebrity perfumes, aftershaves, body products and cosmetics with unrivalled expertise at value for money prices.

Their programme has high conversion rate; good product feed; attractive, regular and exclusive offers; wide range of affiliates accepted in the program and 2 % commission.

“Tradedoubler are delighted to be the network of choice for such an important and well known UK brand and we look forward to working closely with the team to drive their program forward” says Chris Russell-Smith, Country Manager UK & IE at Tradedoubler.

With Valentine’s Day just around the corner, we interviewed Hazel Hanson,  to check out their offers for the romantic day and to also find out more about the company and why they chose Tradedoubler.


Can you briefly introduce yourself?

I’m Hazel and I’m part of the Digital Marketing Team at The Perfume Shop. I’ve been with The Perfume Shop for 3 years now and manage the day-to-day running of our affiliates programme as well as working with our Paid Search, Display and SEO team.


Can you introduce The Perfume Shop?

The Perfume Shop was founded in 1992 and we are the UK’s largest specialist fragrance retailer with over 260 stores nationwide. We stock the fragrances of nearly 130 brands including Hugo Boss, Paco Rabanne, Gucci and Dior both online and in-store across the UK & Ireland. Our mission is to share our genuine passion for perfume with our friendly, down-to-earth, one-to-one service. Our staff are trained and developed so that they are the most knowledgeable sales advisors within the perfume industry and we can even boast about having the largest number of fragrance graduates nationwide.


Why did TPS join Tradedoubler?

We have ambitious growth targets for this year and we are confident that Tradedoubler can provide innovation, expertise, global presence and market leading technology. Already we feel that our Tradedoubler team are an extension of our internal digital team!


Can you tell us some of the benefits for publishers working with TPS?

We are open to new ideas and are looking forward to working on new innovations and expanding our affiliate programme. We can be flexible with our offers and how we can reward both our customers and publishers.


Can you tell us about TPS promotions, for Valentine’s Day, publishers should know about?

We have now launched our Valentines promotion, so there are now lots of great offers on your favourite fragrances! And, with our Engraving Service, we can personalize over 350 bottles with that special Valentines message. We also have free standard delivery and our Next Day Delivery service will be available up until 8 pm on Wednesday 13th February. We also now have our e-Gift cards, great for last minute shoppers or for those who are unsure what to get!


What is one fun fact about the TPS?

We have our very own perfume van that goes out to all sorts of events across the country such as Student Fresher’s Fairs, Wedding Shows and Christmas markets – it’s stocked with all of our best offers and even has a name, Vera Van!



Interested in working with The Perfume Shop? Access more information at your Tradedoubler account here.

Do you have your own client story? We want to hear about it! Please contact our Marketing team. 

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