Press relations
LONDON, 15 May, 2013 – Freespee, the mobile advertising company for businesses whose customers want to talk to someone before they buy, today announced its technology platform and application programming interface (API) have been selected by the international performance marketing network Tradedoubler to offer clickable phone numbers and tracking analytics to desktop and mobile display advertisers.
London, 8 May 2013 - Tradedoubler, the international performance marketing and technology company, is celebrating wins in four important categories at the industry’s premier awards event: ‘Best Advertiser Support’, ‘Best Use of Performance Marketing as Part of a Multi-Channel Campaign’; ‘Best in Travel & Leisure: Advertiser’ and ‘Best Managed Affiliate Programme’ for the second year running.
London, 30 April 2013 – With PC sales declining and smartphone and tablet sales booming, the betting company, William Hill, has chosen performance marketing and technology company Tradedoubler as its exclusive mobile affiliate partner to drive customers to its mobile site and help them discover its range of apps.
London, 23 April 2013 - The combination of growing smartphone penetration and widespread economic pressures is having a profound effect on consumer shopping behaviour across Europe, according to Tradedoubler Insight Unit’s latest study - Performance Marketing: from first impression to last click. www.tradedoubler.com/performance-marketing
From price comparison sites through to loyalty and reward schemes, coupon, voucher code and cashback sites, 92 per cent of connected consumers are making these Performance Marketing websites and apps their first port of call when researching what to buy, rather than browsing on the high street.
London, 23 April 2013 - The combination of growing smartphone penetration and widespread economic pressure is having a profound effect on consumer shopping behaviour across Europe.
From price comparison sites through to loyalty and reward schemes, coupon, voucher code and cashback sites, connected consumers1.are making these Performance Marketing websites and apps their first port of call (92 per cent) when researching what to buy.
Performance marketing and technology expert takes over sales responsibility for the entire group
London and Munich,10 April 2013 - Tradedoubler, the international performance marketing and technology company, has appointed Matthias Stadelmeyer to Vice President Sales. Stadelmeyer will be responsible for driving Tradedoubler's new business sales and go-to-market strategy across the entire business. Stadelmeyer continues to report directly to Tradedoubler's President and CEO, Rob Wilson.
London, UK, 27 March 2013 - Tradedoubler, the international performance marketing and technology company, is celebrating a dramatic upswing in recognition from the industry after learning that it is shortlisted for 19 awards across 16 categories in the annual Performance Marketing Awards. The company was shortlisted for eight awards in five categories in 2012, ultimately winning a hat-trick of awards on the night.
London, UK and Rome, Italy – 18 March 2013 - Venere.com, the online reservation specialist is expanding its affiliate marketing campaign strategy through Tradedoubler, the international performance marketing and technology company. Tradedoubler is launching venere.com affiliate programs in the United Kingdom, Germany, Austria, France, Italy, Sweden, Norway, the Netherlands, Belgium and Spain in a move which reflects the increasing reliance of consumers on Internet sites to research and book their travel.
London, UK –6 March 2013 – Tradedoubler, the international performance marketing and technology company, is launching the sector’s first app-only affiliate program with sports betting and gaming expert Winner.com. This follows the successful launch of its performance marketing tracking and business model for app marketers in 2012.
London UK, 27 February 2013 – Tradedoubler, the international performance marketing and technology company, is today launching its search for the start-up stars of 2013, inviting UK-based entrepreneurs to apply for residency at The Zoo Project, the company’s performance marketing e-commerce incubator. Entries can be submitted on www.thezooproject.co.uk and the third round deadline is 31st March 2013.
18 February 2013
NH Hoteles, one of the top 25 hotel chains in the world, has signed an agreement with Tradedoubler, the international performance marketing and technology company, to launch high quality affiliate programs in the United Kingdom, Germany, France, Switzerland, Austria, Italy, the Netherlands and Portugal as well as its home market of Spain.
Tradedoubler, the international performance marketing and technology company, is extending its strategic and international relationship with Lufthansa, Europe’s largest airline, to launch high quality affiliate programmes in the Nordic countries, Austria and Switzerland as well as Lufthansa’s important home market of Germany.
Tradedoubler, the digital performance marketing and technology company, has appointed Andrew Buckman as Chief Operating Officer, effective 2 January 2013. Buckman will report to Tradedoubler CEO, Rob Wilson.
With the imminent holiday season shaping up to be the biggest mobile-commerce event ever, brands and retailers need to make the most of the opportunity. A real understanding of how a shopper’s path to purchase is influenced by their specific device and operating system is vital to making the most of that opportunity, according to Tradedoubler’s research report Mobile Devices & Behaviour.
London, 30 November 2012 - Tradedoubler, the international performance marketing and technology leader, has won the Mobile Marketing Magazine Award’s ‘Most Effective Mobile Affiliate Campaign’ category for its innovative and revenue-generating work for The Body Shop, at a ceremony held in London last night.
London, UK and Paris, France – 19 November 2012 – Tradedoubler, the digital performance marketing and technology company, has appointed Pascal Gayat as Regional Director for France.
London, UK – 6 November 2012 App developers, advertisers and publishers benefit from solution that recognises, tracks and rewards in-app sales, leads and engagement as well as downloads.
Ground-breaking M-Affiliate Programme for a Top Beauty Brand Selected
A4Uexpo Event, London, 15 October 2012 The Zoo Project, Tradedoubler’s popular affiliate incubator scheme, has today announced the successful winners of five bursaries it has sponsored to enable newcomers to the industry to attend A4Uexpo London, the biggest affiliate marketing event in the UK.
London, 12 October 2012 Full programme includes expert comment on consumer behaviour, mobilisation, technology, App commerce and landing the long tail.
London, 3 October 2012
With the high street as we know it under threat of extinction, according to some forecasters, retailers need to fight back by incorporating mobile into the heart of their marketing strategies, says a new report by Tradedoubler, the performance marketing and technology firm.
London, 27 September 2012
Tradedoubler, the international performance marketing and technology company, has today announced the second round of successful applicants to The Zoo Project, its popular affiliate incubator scheme. The project aims to drive grass roots business growth and innovation in affiliate marketing by helping talented young firms to establish themselves.
London, 20 September 2012
Tradedoubler is delighted to announce today’s event, Connect 2012, which is taking place at King’s Place, London. This occasion provides an insight into the evolving world of m-commerce, e-commerce and affiliate marketing, for more than 200 of the international performance marketing leaders’ clients and partners.
London, 10 September 2012
Tradedoubler has today announced two strategic appointments to further strengthen its senior management team, following the promotion of its former UK & Ireland market leader, Rob Wilson, to CEO.
London, 14 August 2012
We are very pleased to announce that HMV has appointed Tradedoubler to manage all its entertainment and technology affiliate marketing programmes.
London, 11 July 2012
Performance-based digital marketing and technology company Tradedoubler today announced a renewed agreement with Expedia, Inc., the world’s largest travel company, to continue providing online travel brands Expedia® and Hotels.com® with Tradedoubler’s industry-leading affiliate marketing technology platform to optimise the efficiency and effectiveness of the brands’ private network affiliate programmes.
Stockholm, Sweden – 29 June, 2012
Rob Wilson has been appointed to succeed Urban Gillström as President and CEO of Tradedoubler. Rob Wilson is currently heading Tradedoubler’s operations in the UK and Ireland as Market Unit Leader North West.
London, 19 June 2012
With smartphone and tablet use booming, consumers are increasingly using mobile devices as ‘shopping assistants’ that help them to research, locate and purchase goods and services online, on mobile and on the high street. This rich variety of purchasing patterns and journeys, revealed in an in-depth research study by leading performance-marketing firm Tradedoubler, will challenge all retailers who are unprepared.
London, 14 June 2012 Tradedoubler has today announced that its President and CEO, Urban Gillström...
Moscow, 13 June 2012 - Tradedoubler, the performance marketing and technology company, is to launch airberlin’s first affiliate marketing programme in Russia on 18 June 2012. As Germany’s second largest airline, airberlin transports more than 30 million passengers every year.
Stockholm, 7 June 2012
Tradedoubler, the performance marketing and technology company and CDON Group, the leading Nordic e-commerce retailer have extended their relationship with an exclusive agreement for the Nordic affiliate programmes of Nelly, Heppo, Gymgrossisten, CDON, Room21 and Lekmer.
London, 29 May 2012
Tradedoubler, the performance marketing and technology company, has been shortlisted in the ‘Best Use of Affiliate Marketing’ category of the 2012 New Media Age Awards for its innovative and revenue-generating work for two of its long-term clients, Tesco and Jessops.
London, 23 May 2012
Performance marketing and technology company http://www.tradedoubler.com/ has today announced its campaign to help clients and affiliate marketing partners identify and harness the latest opportunities in online and mobile commerce.
London UK, 17 May 2012
Tradedoubler, the performance marketing and technology company, saw its work for The Body Shop recognised last night as it fought off tough competition to win the prize of ‘Best Managed Affiliate Programme’ in the annual Performance Marketing Awards 2012.
London UK, 1 May 2012
Tradedoubler, the performance marketing and technology company, has announced that it is now opening for the second round of applications and is inviting UK-based start-ups to apply for a place in The Zoo Project, the company’s affiliate/e-commerce incubation scheme.