Introducing the Tradedoubler Publisher Connect Program - Entries Open
posted by Andrew Copeland - Network Director, North West • 20 Nov 2013
Tradedoubler is pleased to announce the launch of the Publisher Connect Program.
This initiative is being run alongside our current series of Connect events and in conjunction with our business incubator, The Zoo Project.
The Publisher Connect Program continues Tradedoubler’s commitment to our publishers by introducing a series of events designed specifically for publishers outside of the perceived “big players”.
The first event will be held in January 2014 and take the form of an insight session followed by a business review. Using a similar format to that used for new Zoo Project residents, the agenda for the day will include a morning session where you will be introduced to senior members of the Tradedoubler team, presented with an overview of the Tradedoubler product roadmap by our development team and invited to a discussion with current Zoo Project residents on their experiences so far. The afternoon session will be devoted to identifying areas where Tradedoubler can provide additional support to your business and providing a forum for you to present your business plans to the relevant members of both the Publisher Services and Client Services teams in order to get you in front of the right advertisers.
The attendees from the first event will also form the initial members of the Publisher Connect Focus Group. Our aim is to grow this focus group with each event we hold during the course of 2014.
The Publisher Connect Focus Group will be involved in future Publisher Connect events, have the opportunity to present at our sector-specific Connect events and be invited to feed into our product roadmap prioritisation plans through product panels and discussions.
We want to provide a voice to our publishers and your feedback is crucial in ensuring we continue to develop our network in a way which meets your objectives.
Places for the first event are limited so we’ll be selecting 10 publishers to attend the first event using a Dragon’s Den style submission (information on how to enter below).
First Publisher Connect Event
Date: January 2014 (exact date TBC)
Location: Tradedoubler Offices, Victoria, London
How to get involved:
Publishers can submit an entry in either of the following categories. Submissions need not be lengthy or of a particular format but include enough detail to be evaluated. Please include:
PerformanceIN handle (optional):
Contact email address:
Contact telephone number:
Tradedoubler Site ID:
• Innovative ideas – we’re looking for innovative ideas (not necessarily in operation today) on how publishers could use one of the following network features: Open Product API or Passbook Integration
• Success stories – a more broad reaching category, we’re looking for mini-case studies on how you’ve integrated new Tradedoubler clients or changed the way you work with an existing client which has been a success for you.
How to enter:
You can enter by email or forum DM.
Email entries – firstname.lastname@example.org
PerformanceIn Forum entries – DM Andrew Copeland
Deadline for entries: Friday, 6 December 2013
If you’d like more information, please feel free to contact our Network Director Andrew Copeland directly at Andrew.Copeland@tradedoubler.com