Blog Tradedoubler

All the latest developments from across our performance marketing community, including new ideas to increase sales, generate leads and drive conversions.

Marie Dalton - Head of European Marketing

Internacionale Launches on Tradedoubler Network

posted by Marie Dalton - Head of European Marketing29 Nov 2013 • 0 comments

Internacionale is a British clothing retailer with around 90 stores throughout the UK. Its transactional website launched in the spring of 2012 and offers a range of fashion led women’s clothing.
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Tags: News (146), Retail (53), Fashion (53)

Marie Dalton - Head of European Marketing

Peter Hahn Launches on Tradedoubler Network

posted by Marie Dalton - Head of European Marketing28 Nov 2013 • 0 comments

Peter Hahn stands for fashion that is both modern and at the same time timelessly beautiful, and of the best quality.
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Tags: News (146), Fashion (53)

Marie Dalton - Head of European Marketing

Tradedoubler are pleased to announce the Launch of Cadenzza on the Network!

posted by Marie Dalton - Head of European Marketing28 Nov 2013 • 0 comments

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Launched in 2012, Cadenzza is a multi-brand fashion jewellry retail concept that follows the philosophy “jewellry isn’t just for special occasions – it’s for making every occasion special”.
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Tags: News (146), Retail (53), Fashion (53)

Andrew Copeland - Network Director, North West

Breaking the perpetual discounting habit

posted by Andrew Copeland - Network Director, North West27 Nov 2013 • 0 comments

Retailers who join in with perpetual discounting to win consumer share can run the risk of decreasing their recommended retail price (RRP) in the long-term. For example, voucher code discounts drive sales volume but when offered to the consumer too often, they build-up an expectance of the brand and the discount benefit can become diluted. Instead, retailers need to delight their consumers with an intelligently thought out discount rather than encourage them to expect a discounted rate.
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Tags: News (146), Research (27), Retail (53)

Marie Dalton - Head of European Marketing

Snapfish Launches on Tradedoubler

posted by Marie Dalton - Head of European Marketing26 Nov 2013 • 0 comments

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Snapfish (ID 242609) is a leading online photo service with more than 90 million members and one billion unique photos stored online. The fastest growing online photo printing service in the UK.
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Tags: News (146)