Blog Tradedoubler

All the latest developments from across our performance marketing community, including new ideas to increase sales, generate leads and drive conversions.

Only-apartments Launches on Tradedoubler

posted by Ella Justesen - Response Executive22 Mar 2013

Find out about Tradedoubler's latest travel affiliate programme to join the network, Only-apartments. Apply to the program and earn 10% commission on impressions and 25% on sales!
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Tags: New Affiliate Programmes (200), Travel (49)

Performance metrics that every retail affiliate should track

posted by Tom Rickey - Publisher Account Director22 Mar 2013

Working as a retail affiliate opens up a world of opportunity. However it requires a strict focus on your conversion performance in order to make it work for you. To do so, we have selected a few key performance metrics that you should closely monitor and improve.
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Tags: News (238), Publisher Support (20), Retail (74), Fashion (62)

How M-commerce is impacting Affiliate marketing

posted by Amy Lucas - Account Director22 Mar 2013

53% of Mobile consumers who researched purchases actually convert on their mobile device, which means that Advertisers can no longer ignore the importance of M-Commerce. We highlight three essential points to consider when designing your Mobile strategy.
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Tags: News (238), Mobile (30), Research (29)

How to find the right affiliate network for your clients.

posted by David Ayre - Account Director21 Mar 2013

The affiliate network selection can be a confusing process for agencies. Increasing client revenue and enhancing brand/product visibility are priorities for every business. Our Agency director David Ayre discusses the essential selection criteria you should consider when looking for a new affiliate partner.
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Tags: News (238), Services (23)

How travel affiliates can convert Mobile customers.

posted by Adam Abdo - Publisher Development Manager21 Mar 2013

With 40% of travelers converting using mobile browsers, M-commerce is a growing acquisition channel for travel brands. Our top 3 tips for mobile traffic conversion will help affiliates improve their affiliate program performance.
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Tags: News (238), Travel (49), Travel (36), Publishers (40)