All the latest developments from across our performance marketing community, including new ideas to increase sales, generate leads and drive conversions.
posted by Ella Justesen - Response Executive • 22 Mar 2013
Find out about Tradedoubler's latest travel affiliate programme to join the network, Only-apartments. Apply to the program and earn 10% commission on impressions and 25% on sales!
posted by Tom Rickey - Publisher Account Director • 22 Mar 2013
Working as a retail affiliate opens up a world of opportunity. However it requires a strict focus on your conversion performance in order to make it work for you. To do so, we have selected a few key performance metrics that you should closely monitor and improve.
posted by Amy Lucas - Account Manager • 22 Mar 2013
53% of Mobile consumers who researched purchases actually convert on their mobile device, which means that Advertisers can no longer ignore the importance of M-Commerce. We highlight three essential points to consider when designing your Mobile strategy.
posted by David Ayre - Account Director • 21 Mar 2013
The affiliate network selection can be a confusing process for agencies. Increasing client revenue and enhancing brand/product visibility are priorities for every business. Our Agency director David Ayre discusses the essential selection criteria you should consider when looking for a new affiliate partner.
posted by Adam Abdo - Publisher Development Manager • 21 Mar 2013
With 40% of travelers converting using mobile browsers, M-commerce is a growing acquisition channel for travel brands. Our top 3 tips for mobile traffic conversion will help affiliates improve their affiliate program performance.