Blog Tradedoubler

All the latest developments from across our performance marketing community, including new ideas to increase sales, generate leads and drive conversions.

Online Performance Marketing – new study demonstrates its value

posted by Jane Turner - Marketing Director27 Jan 2014

Last week the IAB and PwC launched a new study that clearly demonstrates the benefits of performance marketing for advertisers: for every £1 spent on performance marketing an advertiser can expect to generate £14 in sales. In an environment where every advertising penny needs to count, this is proof indeed that sites offering price comparisons, cashback, loyalty, voucher codes and product reviews have a vital role to play in the digital marketing mix because of the clear value they deliver for advertisers.
Read more

Tags:

Best routes from BudgetAir.co.uk

posted by Ariane Savvides - Marketing Executive17 Jan 2014

Starting from 2014 BudgetAir.co.uk will provide their affiliates more detailed information on the best routes. Why are we doing this? Providing the best routes based on our customers search behavior and bookings will give affiliates more insight in the flight industry and therefore help them increase their conversion rate for BudgetAir.co.uk.
Read more

Tags: News (164), Travel (28)

The Zoo Project: Healthy Eating with StyleNest

posted by The Zoo Project 15 Jan 2014

We’re off to a healthy start at StyleNest this January. We’ve been working hard to round up the best healthy recipes, compiling sportswear edits and have been securing exclusive deals with a variety of detox brands. .
Read more

Tags: Health and Beauty (24), Entertainment (23)

No.1 Traveller Launches on Tradedoubler

posted by Ariane Savvides - Marketing Executive14 Jan 2014

No.1 Traveller offers the smarter way to catch your flight, award-winning airport lounges, airport bedrooms and fast track services are all designed to take the stress out of going to and through the airport. No.1 Traveller’s airport lounges, Travel Spas and bedrooms are available to all, meaning that you can gain access before they fly, whatever your airline or class of seat.
Read more

Tags: News (164), Travel (35)

Everline Launches on Tradedoubler

posted by Ariane Savvides - Marketing Executive14 Jan 2014

Having recently launched in October 2013, Everline (242821) provides small businesses with flexible, short term business loans to meet their cashflow needs. Businesses choose how much they need, from £3,000 - £50,000 (Up to £10,000 for sole traders) and for how long - up to 52 weeks.
Read more

Tags: News (164)