All the latest developments from across our performance marketing community, including new ideas to increase sales, generate leads and drive conversions.
• 24 Nov 2015
If you missed our Travel Connect event at the Ham Yard Hotel, London, here is a recap of the online consumer buying behaviour insights that were revealed, based on the analysis of Tradedoubler’s network data using its User Journey technology and insights from industry influencers, including speakers from Facebook, Somo, Captify and Venere Hotels.
posted by Juliana Faustino - Account Manager • 20 Nov 2015
Modanisa is an online fashion and beauty retailer offering modern Muslim womenswear, accessories, jewellery and beauty products. They offer 10% CPA with 30 day post click cookie window to publishers.
• 11 Nov 2015
Insights gathered from our User Journey technology have uncovered the detailed online buying habits of European consumers. Uncovering the often unexpected paths taken by online consumers en route to purchase, provides marketers with valuable information that they can use to optimise their digital advertising budgets by helping them to target consumers more effectively.
• 06 Nov 2015
The digital marketing environment is changing rapidly. For many the main challenge is keeping up with the pace of change in a marketplace that is constantly evolving and fragmenting. Therefore, increasingly, the marketers who succeed will be the ones who can make sense of data and then harness it to optimise their digital marketing.
posted by Forida Begum - Senior Publisher Manager • 05 Nov 2015
The voucher code and money-saving website, Savoo has rebranded as an online fundraising platform. Its mission: to enable consumers to search, save and raise.