All the latest developments from across our performance marketing community, including new ideas to increase sales, generate leads and drive conversions.
posted by Marie Dalton - Head of European Marketing • 29 Nov 2013 • 0 comments
Internacionale is a British clothing retailer with around 90 stores throughout the UK. Its transactional website launched in the spring of 2012 and offers a range of fashion led women’s clothing.
posted by Marie Dalton - Head of European Marketing • 28 Nov 2013 • 0 comments
Launched in 2012, Cadenzza is a multi-brand fashion jewellry retail concept that follows the philosophy “jewellry isn’t just for special occasions – it’s for making every occasion special”.
posted by Andrew Copeland - Network Director, North West • 27 Nov 2013 • 0 comments
Retailers who join in with perpetual discounting to win consumer share can run the risk of decreasing their recommended retail price (RRP) in the long-term. For example, voucher code discounts drive sales volume but when offered to the consumer too often, they build-up an expectance of the brand and the discount benefit can become diluted. Instead, retailers need to delight their consumers with an intelligently thought out discount rather than encourage them to expect a discounted rate.
posted by Sarah Spencer - Network Comms Manager • 22 Oct 2013 • 0 comments
Jorg Gray’s Christmas campaign has begun, with an amazing offer of a FREE Jorg Gray watch valued £260
posted by Simona Remesova - Agency Account Executive • 06 Oct 2013 • 0 comments
OMG Fashion (ID: 241397) is the perfect place to get that celebrity look without the celebrity price tag! Inspired by celebrity style, OMG offer the hottest styles fresh off the catwalk.