Blog Tradedoubler

All the latest developments from across our performance marketing community, including new ideas to increase sales, generate leads and drive conversions.

Tom Rickey - Publisher Account Director

Is Affiliate Marketing the future for online Retail?

posted by Tom Rickey - Publisher Account Director21 May 2013 • 0 comments

UK businesses spent £814m on affiliate marketing and lead generation activities in 2012, generating £9 billion in sales - yet only £162m of this was spent with retail clients. However, total UK online ad spend in 2012 is expected to have reached £5.3bn so we still have a long way to go.
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Tags: News (82), Publisher Support (14), Retail (42), Publishers (18)

Sarah Spencer - Network Comms Manager

The Jessops Affiliate Program is back!

posted by Sarah Spencer - Network Comms Manager21 May 2013 • 0 comments

It comes with great pleasure to announce that Jessops have re-launched their affiliate program through Tradedoubler. Peter Jones has acquired Jessops now, bringing confidence back to the largest Photographic specialist with 21 stores -and growing! Join the program today!
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Tags: New Affiliate Programmes (93), Retail (42), Charity and Gift (16), Entertainment (17)

Connie Li - Account Manager

american golf Launches with Tradedoubler

posted by Connie Li - Account Manager03 Apr 2013 • 0 comments

american golf is Europe’s No.1 golf retailer having over 100 stores across the UK and Ireland with more currently opening. To celebrate the launch of american golf, we are offering affiliates an increased commission of 6% throughout the first month the programme. The programme will offer a tiered commission rate of 3 – 6% with a 30 day cookie period.
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Tags: News (82), New Affiliate Programmes (93), Retail (42), Entertainment (17)

Tom Rickey - Publisher Account Director

Performance metrics that every retail affiliate should track

posted by Tom Rickey - Publisher Account Director22 Mar 2013 • 0 comments

Working as a retail affiliate opens up a world of opportunity. However it requires a strict focus on your conversion performance in order to make it work for you. To do so, we have selected a few key performance metrics that you should closely monitor and improve.
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Tags: News (82), Publisher Support (14), Retail (42), Fashion (37)

Marie Dalton - Project Manager

FASHION CONNECT: Insights from the Online Fashion Industry

posted by Marie Dalton - Project Manager19 Feb 2013 • 0 comments

Exploring the emerging consumer behaviours and trends within
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Tags: News (82), Research (18), Retail (42), Fashion (37), Publishers (18)