All the latest developments from across our performance marketing community, including new ideas to increase sales, generate leads and drive conversions.
posted by Vicky Bruce - International Publisher Manager • 25 Mar 2013
Once again, Tradedoubler organized Fashion Connect. An invite-only Fashion and E-commerce event where advertisers, publishers and industry experts come together to learn and share the latest developments within the Fashion performance marketing space.
This year’s topics included an exclusive insight into how performance marketing channels are increasingly influencing Fashion consumer behavior, the requirements for international expansion and how a shopping cart abandonment strategy could increase conversion by up to 20%.