Blog Tradedoubler

All the latest developments from across our performance marketing community, including new ideas to increase sales, generate leads and drive conversions.

The New “TD Towers”

posted by Dan Cohen - Regional Director04 Mar 2015

Tradedoubler UK has been in Portland House for 10 years and hosted arguably one of the best views of London. However, all good views have to come to an end and it is with much excited expectation that we announce that on the 16th March, we’re moving to a new location, the 2nd Floor of The Helicon in Moorgate.
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Tags: News (247), The Zoo Project (27)

Tradedoubler win Performance Marketing awards for Best New Entrant & Best Mobile Marketing Campaign

posted by Dan Cohen - Regional Director30 Apr 2014

Last night, Tradedoubler were at The Performance Marketing Awards in London and we’re really prou...
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5 predictions for affiliate marketing in 2014

posted by Dan Cohen - Regional Director07 Jan 2014

Retail ecommerce is predicted to increase by 12 per cent per year until 2016 and online advertising is forecast to grow to take a 31 per cent share in advertising spend in Western Europe by 2016 . The market is extremely buoyant, so what affiliate marketing trends will be helping to drive this growth in 2014?
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Tags: News (247)

Unleashing the full potential of voucher codes

posted by Dan Cohen - Regional Director02 Dec 2013

Following the successful launch of Tradedoubler Voucher & Promotions Codes last year we have now launched a new integrated feature – Tradedoubler Voucher Code Tracking . One of the main challenges with voucher code campaigns are unauthorised publishers using exclusive voucher codes, so how did we go about creating a solution that prevented this?
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Tags: News (247), Voucher Code (34)

Marketing’s ‘Best-Kept Secret’ is now out of the bag

posted by Dan Cohen - Regional Director22 Jan 2013

It’s a ground-breaking day for the Online Performance Marketing sector. The Internet Advertising Bureau UK ( IAB) and PWC have come together to prove that marketing’s ‘best-kept secret’ – performance marketing – is generating £11 of revenue for every £1 invested – contributing a massive £9bn in sales.
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Tags: News (247), Research (30)