Tradedoubler at A4Uexpo London 2012

Come to our stand to book into one of the 15 minute mini sessions presented by our Tradedoubler experts. The Affiliate Marketing Surgery will also be available for one hour slots in the morning and in the afternoon, to give you a chance to ask questions about all things affiliate.

Two of our own Tradedoubler expertswill also be speaking at the event which we really hope you will join us for. On Tuesday at 9am Andrew Copeland, who heads up Tradedoubler's award-winning Publisher team, will lead a panel discussion on "Changing Consumer Habits". This session is ideal for advertisers and publishers who want to understand how the advertising landscape is rapidly changing thanks to social factors and agile commerce.

The following day Neil Ranatunga the Head of Mobile, UK at Tradedoubler will present "Mobilisation of the Nation" at 4pm, alongside Mark Andres from Vouchercloud and Ian Gregory from Jessops.

We have put together a detailed schedule for you below to help you to plan your day. The mini sessions are repeated on both days so there is ample opportunity to attend the talks you are interested in. Contact us here to book for the Tradedoubler sessions.

Tradedoubler will also be providing coffee, tea, cold bottles of water and biscuits to keep you alert and energised for two days which promise to deliver excellent insight, debate and networking for the affiliate industry. 

We hope you find this useful and we very much look forward to seeing you there next week! 

Tradedoubler Mini Sessions Schedule

Tuesday – 16th October
 
10.00AM – Tradedoubler’s Affiliate Surgery – Nick Fletcher/James Milne    
 
11.00am  - Technology and You
An introduction to Tradedoubler’s performance marketing platform 
– Mike Brandy
 
12.00 PM Tradedoubler’s App Commerce Solution – Bringing Affiliate Marketing into the App space
 
2.00PM – Tradedoubler’s Affiliate Surgery – Nick Fletcher/James Milne
 
3.00PM – Landing the Long Tail
Advice on how to position your program for success 
– Andy Copeland

 
Wednesday – 17th October
 
10.00AM – Tradedoubler’s Affiliate Surgery – James Milne/Nick Fletcher
 
11.00am - Technology and You
An introduction to Tradedoubler’s performance marketing platform 
– Mike Brandy
 
12.00 PM - Tradedoubler’s App Commerce Solution – Bringing Affiliate Marketing into the App space
 

2.00PM – Tradedoubler’s Affiliate Surgery – Nick Fletcher/James Milne
 
3.00PM – Landing the Long Tail: Advice on how to position your program for success - Andy Copeland
 
 

Tradedoubler Speaking Slots


16th October - 9am
 
Changing Consumer Habits – Panel discussion moderated by Andy Copeland

Looking at both technology advancements and general consumer habits, this session will explore how changes in the way consumers interact with brands has changed over the past two years.

Expect insight into “Brand Advocacy” and the growing trend where advertisers reward the consumer for influencing the purchasing decisions of their peers. New technologies and marketing methods such as user engagement, social sharing, clicks and bricks and mobile usage will also be discussed. You'll leave with an understanding of how today’s consumer expects to be advertised to.


17th October – 4pm 

Mobilisation of the Nation

The internet experience is becoming more mobile by the day. Whilst they're the most intimate of devices, they do exert a powerful and disruptive influence throughout the purchase journey. The emergence of today's two-screen culture has opened up new doors for affiliate marketing. There's now the ability to target customers on the move through geo-locations and the chance to drive customers in-store, both have brought affiliate marketing to the attention of digital and traditional marketers alike.

Question marks remain over about the future: will it be m-commerce or in-app activity? Attend this session to learn how advertisers and affiliates can take advantage of the opportunities presented by a consumers' love affair with their smartphones. You'll also hear about successful mobile activities currently employed by advertisers and the latest mobile publishers who can really drive volumes through mobile and m-commerce.

Contact us here to book for the Tradedoubler sessions.

Address

A4Uexpo 2012

Hilton London Metropole
225 Edgware Road,
London W2 1JU, UK

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Eller ring oss på +46 840 50 700