Innovatiivista ajattelua affiliate- ja tulospohjaisesta markkinoinnista

Täältä löydät Tradedoublerin uusimman tietämyksen, tutkimukset ja resurssit laajentaessamme affiliate-markkinointimalliamme uusille alueille.

Mahdollisuus mobiilikumppanille

Kuluttajat kokevat internetin muuttuvan yhä mobiilimmaksi ja siksi laitteilla, jotka kulkevat aina kuluttajan mukana on suuri merkitys ostopolun kaikissa vaiheissa. Tarkastelemme seuraavassa mobiililaitteiden luomia haasteita ja mahdollisuuksia affiliate-markkinointimallille.

Tradedoubler Strategy and Q1 2015 results video

Connected consumers, disconnected solutions – Performance marketing at a crossroads

This short paper outlines some of the trends that are shaping the digital marketing landscape and what they mean for the future. Performance marketing, for long just a component of the system, has a vital role to play in the future of digital marketing. Its foundations in technology, quality of traffic and end-to-end tracking make it ideally placed to act as a springboard for industry-wide integration and innovation.

Mobile shopping 2014 the rise of the omniconsumer

The boundaries between devices and between on and offline activities and between different sales...

Performance Fashion: Fashion & trends in online retailing

Tradedoubler reveals how the traditional fashion purchase journey has been blown apart by a combination of digital media and constrained shopping budgets. Over half (52%) of European fashion shoppers now frequently buy fashion online.

Performance Travel: Travellers & purchase paths

More than half of European holidaymakers are turning to online and mobile Performance Marketing channels to help them design and buy their dream holiday – at the best possible price. So says the latest study commissioned by the Tradedoubler Insight Unit, Performance Marketing: Travellers & Purchase Paths.

Performance Mobile

Consumers experience of the internet is increasingly a mobile one, and consumers’ most intimate device exerts a powerful influence throughout the purchase journey. We look at the challenges and opportunities that mobile represents for the affiliate marketing model.

Mobiilitutkimus

Yli puolet koskaan ostoksen puhelimellaan tehneistä mobiilikäyttäjistä tekee nykyisin ostoksia...

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