The app opportunity in affiliate marketing

In the middle of macroeconomic headwinds, affiliate marketing for apps is a fast-growing opportunity for advertisers and publishers looking to adapt to increased consumer spend in apps. The benefits of promoting apps through affiliate marketing are undeniable: it is cost-effective, speeds-up app discovery, and increases user retention in apps.


Tradedoubler acquires the App Install business of Pocket Media

Tradedoubler has acquired the app install business line of Pocket Media, a mobile media network based in the Netherlands. Tradedoubler is adding this app install solution to complement its existing app business and address the increased demand from advertisers to cover the entire app user journey from install and engagement to conversion.

CSS is Your Key to Success

CSS partners provide you with an array of different resources, especially for a company that wants to attract new customers or increase their traffic on Shopping Ads.

Łukasz Szymula on eCommerce in Poland

Recently, Lukasz Szymula was elected for the 3rd time as a member of the Supervisory Board of the Polish Chamber of eCommerce. Due to this joyful event, we interviewed Lukasz about his responsibilities within the supervisory board, his vision for Tradedoubler and how to do business in Poland and CEE.

The cashback incentive

Cashback is changing the way customers engage with businesses, driving incremental sales via their vast user bases to your store, and creating customers that will come back, time and time again.

Meet the Team: James Maley

Welcome to Tradedoublers newest team member and returner, James Maley, Head of Partnerships. James will take on network and publisher partnerships, supporting sales and client services.

The Voucher Effect

We shortly introduce you to the topic of voucher codes, the impact they can have and how they are distributed.