Programmatic mobile advertising
Our Digital Connections study uncovered that half of consumers that make a purchase on a desktop or laptop, research their purchase on a mobile. In a multi-device world, a programmatic mobile solution should form an essential part of any digital advertising campaign.
TD ENGAGE Mobile delivers programmatic ads on smartphones and tablets, across multiple operating systems, in-app and on the mobile web.
Specific KPIs and mobile orientated tactics are required to generate the maximum value from mobile advertising. Our in-house mobile advertising experts analyse clients’ needs and develop campaigns that address their target audiences with suitable ads that lead to a desired outcome, such as a conversion or a lead.
- Premium European network with more than 75 million unique visitors per month
- Exclusive mobile publishers covering a full range of audience interests, including a unique partnership with Shazam
- App publisher inventory dedicated to app promotion
- Choose from a wide range of KPIs to optimise against
- Content creation expertise available to tailor ads for different tactics and KPIs
- Large reach ensures a brand can access its target audience across Europe
- Work with mobile first publishers and secure premium placements
- Support app download campaigns with a dedicated inventory of app specialist publishers
- Achieve objectives with flexibility to work across many different metrics
- Creative is optimised for campaign objectives and KPIs